The weekly docuseries will highlight inspirational stories of Atlanta-based entrepreneurs as they receive business advice and identify new opportunities to sharpen their "game plan" from the NBA legend and some of his successful celebrity friends.

During the series, six entrepreneurs will present their products, encompassing streetwear, food and consumer packaged goods (CPG), to O'Neal and his special guests including Quavo, Killer Mike, Lisa LeslieandBig Boi, as they share business tips, uncover potential pitfalls and help them develop a new product to take to market.

Additionally, Bleacher Report will help to amplify each small business with exclusive merchandise, special discounts and more available through the B/R shop, app and social platforms at the conclusion of each episode.