The Posh Frock Shop follows award-winning designer Ian Stuart and his team at his opulent London boutique, as they try to help women from across the country find their dream dress. Expect heartfelt stories, a fair few laughs and plenty of unfiltered opinions, as Ian and his team strive to please brides-to-be, their style conscious mothers, and VIPs and socialites who want to stand out on the red carpet.

Amid the tears and tantrums, the series charts the day-to-day ups and downs of the boutique, from the eccentric exploits of resident florist Jens, to the trials and tribulations of trainee Craig, who one day wants to follow in Ian's footsteps.