ESPNU will air the first episode of a four-part series titled BEING Bret Bielema (aka: Being) this Wednesday, Aug. 10, at 9 p.m. ET. Part reality television, part documentary, the series captures unprecedented behind-the-scenes access of the Arkansas head football coach. Co-producers JM Associates and local Arkansas sports personality Bo Mattingly use rare footage to provide an inside look at what life is like as a SEC football coach. The show also explores where Bielema grew up and his life at home. Former players discuss how Bielema changed their lives.