This show is a fast-paced magazine-format fishing show featuring the most elite Pro Team in the fishing industry. Pro Team Journal by Strike King includes such anglers as Kevin VanDam, Denny Brauer, Mark Davis, Shaw Grigsby, Mike Wurm, Chad Brauer, and George Cochran, among others. Each episode features multiple pros with multiple segments connected to a central theme. Several industry personnel are featured either within the body of the show or in special instructional segments teaching about their products and techniques.