Based on the strip cartoon featured in Private Eye, a fifty-something ageing rock star, deluded that he's still as famous, popular and successful as always.

Having once achieved worldwide stardom, the East End lad is now living it up in a large country manor just outside the picturesque village of Duntwich. With little to do most of the time, Gary spends his considerable wealth as only the nouveau riche can: on ostentatious decor, cars and home furnishings. And copious amounts of drugs - a habit he somehow manages to keep concealed from gorgeous current wife Debs, quite some years his junior and a former model.

Gary's twenty-something son, Troy, can be found by his side more often than not, whilst long-suffering butler Johnson despairs of his employer's lifestyle and demands.