What can you do with a word? A word that you've read or you've heard? You can sing it, You can yell it, You can write it. If you can spell it, Well, it's nice to know there's a place to go.. It's called The Word Shop by John Robbins. The Word Shop is devoted to the printed word and all that it is good for. John Robbins starts off by discussing stories and what the important elements are within them. In the course of the series, he moves on to poetry, plays, the mass media, and back to stories.